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[01] Medialive

Website redesign
Branding
ux/ui design
Presentation design
March 2025

Website redesign

Because a well-designed website attracts more people by showcasing your idea more effectively, I fully redesigned MediaLive’s website—which already had a solid structure. The goal was to modernize the brand image, clarify the value proposition, and enhance the overall user experience. This redesign helped highlight their AI-powered technology while keeping the content clear and accessible, even for non-technical users. The result: a more visual, engaging, and conversion-oriented platform.

Before

After

For the logo redesign, I aimed to create a more modern and tech-oriented visual identity. I chose a blue-to-purple gradient—a color combination often associated with innovation and digital technology. The typography was updated to Space Grotesk, giving the logo a clean, contemporary feel. I also refreshed the original lettering by switching from full caps to small caps, softening the overall look and making the logo feel less rigid and more approachable

Redefining user journey

For the software interface, I drew inspiration from leading communication platforms like Slack, Asana or Teams. My goal was to blend familiar interaction patterns with my UX/UI expertise to create a smooth, intuitive experience. Users can now easily find their campaigns, collaborate via chat, and navigate the platform effortlessly. This complete visual and functional refresh reinforces MediaLive’s performance and usability, making its AI-powered tools more accessible and enjoyable to use

smart,
scalable
slides

For the pitch deck, I set out to create a cohesive and modern template that reflects MediaLive’s tech-driven and startup-minded identity. I used Raleway—a clean, web-friendly typeface known for its readability and contemporary style—to bring clarity and elegance to each slide. The design focuses on simplicity, reducing text to emphasize key messages and visuals. The result is a modular set of templates that are easy to adapt for various use cases, ensuring consistency across all future presentations.

design with purpose

Working with Medialive was a great opportunity to contribute to the growth of an ambitious startup by designing the key assets that shape how the brand is perceived—both by users and potential partners. From the website to the product interface and pitch materials, every element was crafted to support their vision. The challenge was to bring consistency, clarity, and a modern edge across different touchpoints, while staying true to the tech-forward spirit of the company. A rewarding project that blended creative freedom with strategic thinking.

A young designer striving to create, innovate, and collaborate.

just reach out !

currently based in toronto, ontario.

Open to new creative opportunities
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Isaac assomany, Portfolio 2025 © - All rights Reserved